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Teletrac Navman Proudly Announces Partnership with the Semenoff Group

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Teletrac Navman Proudly Announces Partnership with the Semenoff Group

Semenoff Group installs full suite of compliance and productivity technology


Auckland, New Zealand, 3 February 2020Teletrac Navman has won the contract for providing GPS fleet management technology to Semenoff Group, Northland’s largest privately-owned transport operator. This partnership, formalised in December 2019, will see Teletrac Navman’s suite of GPS-based equipment and software installed into Semenoff Group’s vehicles and assets, starting with its three transport divisions – bulk cartage, livestock and logging.

Teletrac Navman’s complete GPS fleet management solutions assist New Zealand operators in running an efficient, productive and compliant fleet. Teletrac Navman is approved by the NZTA as an Electronic System Provider and its range of technology is designed to improve operations for both drivers and owners, whilst meeting New Zealand’s regulatory requirements.

“Large operators with multiple divisions are aiming to increase efficiency by consolidating their systems. To support them, we’ve been focused on developing a full suite of technology that targets all areas of a transport business from operations and administration to driver behaviour and compliance,” said Ian Daniel, Vice President Teletrac Navman, Asia Pacific. “The Semenoff Group found this streamlined, all-in-one system to be a very practical and effective approach to its wider business and fleet management.”

Semenoff Group has a mixed fleet of close to 100 vehicles and plant in regular operation, including on call specialist and surplus vehicles for project and other seasonal work. It has been operating a couple of different telematic systems, including Teletrac Navman products, following several business acquisitions over the last ten years. However, Semenoff Group was looking to upgrade to an all-in-one solution, including compliance, safety and logistics technology, for its entire mixed fleet.

Semenoff Group will install Teletrac Navman’s full system over the coming months, incorporating in-cab devices for easy communications and transport-specific applications. New products to the Semenoff Group are Teletrac Navman’s electronic logbook, speed assist and pre-start checklist for drivers and RUC Manager for electronic road user charges management and processing off-road rebates.

“I have been in transport for 50 years this year, I have always considered the safety of my staff and other road users as paramount and our record of no serious incidents is testament to this. We have been working with Teletrac Navman for some time to use new technology to continually improve our focus on safety” said Stan Semenoff, Managing Director, Semenoff Group. “We’re looking forward to fully integrating our fleet with Teletrac Navman’s system to streamline our operations and future-proof our business.”

“When compared side by side with other systems, Teletrac Navman offered a complete solution for our business at a competitive price,” said Alexander Semenoff, Operations Manager, Semenoff Group. “We’re installing Teletrac Navman's full suite of compliance technology to ensure every truck in the Semenoff Group is operating efficiently, safely, and is tracked and monitored to ensure those outcomes. As well as backend maintenance solutions, each truck will have an in-cab device with access to applications such as an electronic logbook, and all our drivers will be trained by Teletrac Navman on its use. We’re focused on moving forward in 2020 with one, fully integrated GPS fleet management system that we can rely on.”




About Teletrac Navman

Teletrac Navman is a leading software-as-a-service (SaaS) provider leveraging location-based technology and services for managing mobile assets. With specialised solutions that deliver greater visibility into real-time insights and analytics, Teletrac Navman helps companies make better business decisions that enhance productivity and profitability. Its fleet and asset management technology uncovers information that would otherwise go unseen, helping customers reduce risk and confidently move their business forward with certainty. It tracks and manages more than 500,000 vehicles and assets for more than 40,000 companies around the world. The company is headquartered in Glenview, IL, with additional offices in the United States, United Kingdom, Australia, New Zealand and Mexico. For more information visit


About Semenoff Group

Semenoff Group grew from its beginnings in 1960s to become one of Northlands largest private firms, employing over 140 staff across the region. The Group operates three transport divisions in bulk, livestock, and forestry, three sand and scoria quarries, as well as warehousing and weighbridge businesses. It operates many vehicles and assets daily across Northland, Auckland, Waikato and Bay of Plenty, including specialist and surplus vehicles. Stan Semenoff has a long history in supporting Northlands wider community, taking senior positions on the Northland Regional Council, Northland Harbour Board, Northland District Health Board, Northland Rugby and representing Whangarei with four terms as the Mayor. Renowned for progress, Mr Semenoff championed many projects around the North including the development of the Whangarei town basin, four laning the Whangarei ring road network, Pohe Bridge, building the Semenoff Stadium & Events Centre, moving the Port from Whangarei to the deep water port at Marsden Point.

In 2018, Mr Semenoff was recognised for his commitment receiving the Supreme Award being inducted into the Northland Business Hall of Fame.

For more information visit



Media Contact

Nicole Steven

Botica Butler Raudon

021 025 31886

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